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1.

Cover image for Handbook of public relations

Handbook of public relations

by

Skinner, J. C. (J. Chris)

Format:

Books

Publication Date

1999

Excerpt:

Handbook of public relations / Skinner, J. C. (J. Chris)

Available: Copies:

2.

Cover image for Marketing advantage your public relations image.

Marketing advantage your public relations image.

Marketing advantage your public relations image.

by

Riddle, Carolyn.

Format:

Video cassette

Publication Date

1997

Excerpt:

Marketing advantage your public relations image. Riddle, Carolyn.

Available: Copies:

3.

Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world

Rethinking reputation : how PR trumps marketing and advertising in the new media world

by

Seitel, Fraser P.

Format:

Books

Publication Date

2012

Excerpt:

Internet in public relations.

Available: Copies:

4.

Cover image for Corporate reputation : 12 steps to safeguarding and recovering reputation

Corporate reputation : 12 steps to safeguarding and recovering reputation

by

Gaines-Ross, Leslie.

Publisher description http://www.loc.gov/catdir/enhancements/fy0743/2007038101-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007038101-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007038101-b.html

Format:

Books

Publication Date

2008

Excerpt:

Corporations -- Public relations.

Available: Copies:

5.

Cover image for Essentials of corporate communication : implementing practices for effective reputation management

Essentials of corporate communication : implementing practices for effective reputation management

by

Riel, C. B. M. van.

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html

Format:

Books

Publication Date

2007

Excerpt:

Corporations -- Public relations.

Available: Copies:

6.

Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value

by

Haywood, Roger, 1939-

Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009330.html

Format:

Books

Publication Date

2005

Excerpt:

Public relations.

Available: Copies:

7.

Cover image for Corporate reputation and competitiveness

Corporate reputation and competitiveness

by

Davies, Gary, 1946-

Table of contents http://catdir.loc.gov/catdir/toc/fy0703/2002068326.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=877508
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1009/2002068326-b.html

Format:

Books

Publication Date

2003

Excerpt:

Corporations -- Public relations.

Available: Copies:

8.

Cover image for Reputation : realizing value from the corporate image

Reputation : realizing value from the corporate image

by

Fombrun, Charles J.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=807078&custom_att_2=simple_viewer
Table of contents http://www.gbv.de/dms/hbz/toc/ht007329838.pdf

Format:

Books

Publication Date

1996

Excerpt:

professionals in public, community, investor, and employee relations as well as brand and marketing managers and

Available: Copies:

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