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Cover image for The culting of brands : when customers become true believers

The culting of brands : when customers become true believers

by

Atkin, Douglas.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy045/2004044283.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-d.html

Format:

Books

Publication Date

2004

Excerpt:

Branding (Marketing)

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Cover image for The culting of brands : turn your customers into true believers

The culting of brands : turn your customers into true believers

by

Atkin, Douglas.

Table of contents http://catdir.loc.gov/catdir/toc/fy045/2004044283.html

Format:

Books

Publication Date

2004

Excerpt:

Branding (Marketing)

Available: Copies:

3.

Cover image for The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability

The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability

by

Freeland, John G.

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002010873.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002010873.html

Format:

Books

Publication Date

2003

Excerpt:

Branding (Marketing)

Available: Copies:

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