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Harvard business review on increasing customer loyalty.

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Books

Publication Date

2011

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Harvard business review on increasing customer loyalty.

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Harvard business review on reinventing your marketing.

Format:

Books

Publication Date

2011

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Harvard business review on reinventing your marketing.

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Command performance : the art of delivering quality service

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Books

Publication Date

1994

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The Harvard business review book series

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Emotional labor in the 21st century : diverse perspectives on the psychology of emotion regulation at work

Grandey, Alicia.

Format:

Books

Publication Date

2013

Excerpt:

Machine generated contents note: pt. I Overview -- 1.Bringing Emotional Labor into Focus: A Review

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Culture and positioning as determinants of strategy : personality and the business organization

Ellson, Tony, 1953-

Table of contents http://www.loc.gov/catdir/toc/fy046/2003065683.html
Publisher description http://www.loc.gov/catdir/description/hol053/2003065683.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2003065683.html

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Books

Publication Date

2004

Excerpt:

Pt. I. Prelude -- 1. Context and rationale -- Pt. II. Literature review -- 2. Segmentation

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Advances in relationship marketing

Payne, Adrian.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007108218&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

1995

Excerpt:

: A Review of an Emerging Field / Helen Peck -- 6. Internal Marketing: A New Perspective for HRM

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