Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an

The new relationship marketing : how to build a large, loyal, profitable network using the social

Secrets of social media marketing : how to use online conversations and customer communities to

of social media is placing new demands on marketers and sales managers around the world. Despite this

Going social : excite customers, generate buzz, and energize your brand with the power of social

Internet marketing -- Social aspects.

Industrial marketing.

Likeable social media : how to delight your customers, create an irresistible brand, and be

The new influencers : a marketer's guide to the new social media / Gillin, Paul.

Target marketing.