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1. 
Cover image for Build your customer strategy : a guide to creating profitable relationships
by 
Barnes, James G.
Format: 
Books
Publication Date 
2006
Excerpt: 
Build your customer strategy : a guide to creating profitable relationships / Barnes, James G.
Available: Copies:
2. 
Cover image for Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy
by 
Stinnett, Bill.
Format: 
Books
Publication Date 
2005
Excerpt: 
Think like your customer : a winning strategy to maximize sales by understanding how and why your
Available: Copies:
3. 
Cover image for Culture and positioning as determinants of strategy : personality and the business organization
by 
Ellson, Tony, 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
Culture and positioning as determinants of strategy : personality and the business organization /
Available: Copies:
4. 
Cover image for Going social : excite customers, generate buzz, and energize your brand with the power of social media
by 
Goldman, Jeremy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Social marketing : even more important than you think -- Devising your strategy and getting started
Available: Copies:
5. 
Cover image for Customer care excellence : how to create an effective customer focus
by 
Cook, Sarah, 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- 3. Listening to customers -- 4. Implementing a service excellence strategy -- 5. Empowerment and
Available: Copies:
6. 
Cover image for The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena
by 
Bacon, Terry R.
Format: 
Books
Publication Date 
2004
Excerpt: 
game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it
Available: Copies:
7. 
Cover image for Who stole my customer?? : winning strategies for creating and sustaining customer loyalty
by 
Thompson, Harvey.
Format: 
Books
Publication Date 
2004
Excerpt: 
, Alternative Strategy of the 1990s -- Survival Issue and Strategic Imperative of the 2000s -- Understanding
Available: Copies:
8. 
Cover image for Customer relationship management
by 
Anderson, Kristin, 1962-
Format: 
Books
Publication Date 
2002
Excerpt: 
. Managing Your Customer Service/Sales Profile -- 4. Choosing Your CRM Strategy -- 5. Managing and Sharing
Available: Copies:
9. 
Cover image for Command performance : the art of delivering quality service
Format: 
Books
Publication Date 
1994
Excerpt: 
: Focus or Falter / William H. Davidow and Bro Uttal -- Beyond Products: Services-Based Strategy / James
Available: Copies:
by 
Manning, Anthony D.
Format: 
Books
Publication Date 
1989
Excerpt: 
superior customer services really is -- What your strategy must do -- Designing the future -- What counts
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