Search Results for Marketing

Data mining for design and marketing / edited by Yukio Ohsawa, Katsutoshi Yada.

Ohsawa, Y. (Yukio), 1968-

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Books

Publication Date

2009

Excerpt:

Data mining for design and marketing / edited by Yukio Ohsawa, Katsutoshi Yada. Ohsawa, Y. (Yukio

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Data mining techniques : for marketing, sales, and customer relationship management

Berry, Michael J. A.

Publisher description http://www.loc.gov/catdir/description/wiley041/2003026693.html

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Books

Publication Date

2004

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Data mining techniques : for marketing, sales, and customer relationship management / Berry

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Data mining cookbook : modeling data for marketing, risk and customer relationship management

Rud, Olivia Parr.

Format:

Books

Publication Date

2001

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Data mining cookbook : modeling data for marketing, risk and customer relationship management / Rud

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Data mining techniques : for marketing, sales, and customer support

Berry, Michael J. A.

Format:

Books

Publication Date

1997

Excerpt:

Data mining techniques : for marketing, sales, and customer support / Berry, Michael J. A.

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The elements of statistical learning : data mining, inference, and prediction

Hastie, Trevor, author.

Rutgers restricted Full text available from Springer
e-print http://www-stat.stanford.edu/~tibs/ElemStatLearn/
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018627387&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://swbplus.bsz-bw.de/bsz287727726inh.htm
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018627387etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

marketing. The challenge of understanding these data has led to the development of new tools in the field of

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Introduction to neural networks and data mining for business applications

Smith, Kate A.

Format:

Books

Publication Date

1999

Excerpt:

including retail, marketing, insurance, telecommunications, banking and finance, and operations management

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Discovering data mining : from concept to implementation

Cabena, Peter.

Format:

Books

Publication Date

1997

Excerpt:

Marketing -- Data processing.

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