Title:
International business : competing in the global marketplace
Author:
Hill, Charles W. L.
ISBN:
9780072470536
9780072470574
9780071151160
9780071216838
Personal Author:
Edition:
4th ed.
Publication Information:
Boston, Mass. : McGraw-Hill/Irwin, ©2003.
Physical Description:
xxviii, 703 pages : color illustrations ; 28 cm + 1 CD-ROM (4 3/4 in.) + 1 color map
Contents:
Text -- CD-ROM [1]. Global business plan and resource CD-ROM / by Les Dlabay. -- CD-ROM [2]. ... CD to accompany international business, fourth edition, Hill.
Abstract:
International Business addresses the strategic, structural and functional implications of international business in firms around the world. This is exhibited through a critical, integrated flow from chapter to chapter.
Subject Term: