by
Keegan, Warren J. author.
Format:
Books
Publication Date
2015
Excerpt:
information systems and market research -- Segmentation, targeting, and positioning -- Importing, exporting
by
Rao, C. P.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026816.html
Format:
Books
Publication Date
2006
Excerpt:
Market segmentation.
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format:
Books
Publication Date
2002
Excerpt:
buying -- Market segmentation, targeting, and positioning strategies -- Basic concepts about goods
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