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00000IIE

Worldwide destinations casebook : the geography of travel and tourism

Boniface, Brian G.

Format:

Books

Publication Date

2009

Excerpt:

resource for students and teachers. We have attempted to achieve a balance of case studies not only across

Available: Copies:

Marketing : best practices

Czinkota, Michael R.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Case studies.

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Strategic management : concepts & cases

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

1993

Excerpt:

Strategic planning -- Case studies.

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Marketing management casebook

Davis, Robert T., 1921-1995.

Format:

Books

Publication Date

1984

Excerpt:

Marketing -- Management -- Case studies.

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Cases in advertising

Weilbacher, William M.

Format:

Books

Publication Date

1981

Excerpt:

Advertising -- United States -- Case studies.

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