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1. 
Cover image for The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena
The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena
by 
Bacon, Terry R.
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024328.html
Format: 
Books
Publication Date 
2004
Excerpt: 
The death of selling -- The changing world of buying and selling -- The chemistry of preference
Available: Copies:
2. 
Cover image for Built to last : successful habits of visionary companies
Built to last : successful habits of visionary companies
by 
Collins, James C.
Format: 
Books
Publication Date 
2000
Excerpt: 
Visionary companies are built by visionary leaders, whose ideas live on long after their death
Available: Copies:
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