2 Results Found
00IIE
1.
by
Benoit, William L.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0802/2007028074-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Format:
Books
Publication Date
2008
Excerpt:
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
2.
by
Brock, Timothy C., 1935-
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004019352.html
Format:
Books
Publication Date
2005
Excerpt:
prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.".
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