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1. 
Cover image for Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
This text reflects current issues and events while offering conceptual and analytical tools that
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2. 
Cover image for The future of global business : a reader
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2011
Excerpt: 
current events, to recognize new trends, and to react quickly to change. This book offers contributions by
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