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Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising

Rowles, Daniel.

Format:

Books

Publication Date

2014

Excerpt:

imagination and creativity, develop mobile marketing strategies that can win customers, boost brand awareness

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Processing Web ads : the effects of animation and arousing content

Chung, Yongkuk.

Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007013385.html

Format:

Books

Publication Date

2007

Excerpt:

Brand name products.

Available: Copies:

Advertising, promotion, and new media

Stafford, Marla R., 1960-

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004004069.html

Format:

Books

Publication Date

2005

Excerpt:

communication and machine persuasion : a new paradigm for source effects? / Thomas F. Stafford -- Brand recall

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Online branding

Drew, Keith.

Format:

Books

Publication Date

2002

Excerpt:

Brand name products -- Computer network resources.

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Cybermarketing : how to use the Internet to market your goods and services

Bickerton, Pauline.

Format:

Books

Publication Date

2000

Excerpt:

, electronic direct and one to one marketing. It includes chapters on marketing information systems, brand

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