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1. 
Cover image for Marketing 4.0 : moving from traditional to digital
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing 4.0 : moving from traditional to digital / Kotler, Philip, author.
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by 
Gowpall, Yathika
Format: 
Books
Publication Date 
2024 2011
Excerpt: 
4
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3. 
Cover image for Principles of marketing for a digital age
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
4
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by 
Yathika, Gowpall
Format: 
Books
Publication Date 
2024
Excerpt: 
marketing--4.Digital marketing strategies and best practices--5. Emerging technologies and innovations in
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by 
Gowpall, Yathika.
Format: 
Books
Publication Date 
2024
Excerpt: 
4
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6. 
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
4
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by 
Budree, Adheesh author.
Format: 
Books
Publication Date 
2023 2018
Excerpt: 
points-- 1.4The history of e-commerce-- 1.5E-business, e-commerce, e-tailing and e-marketing: What is the
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8. 
Cover image for Digital marketing
by 
Chaffey, Dave 1963- VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
4
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9. 
Cover image for Search engine optimization all-in-one for dummies
by 
Clay, Bruce (Writer on search engine optimization), author.
Format: 
Books
Publication Date 
2022
Excerpt: 
4
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10. 
Cover image for Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement
by 
Rowles, Daniel, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
4
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by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
4
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12. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
: Understanding Platforms in Social Media Marketing; Chapter 4: Traditional Social Media Platforms; Chapter 5
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