Search Results for Behavior.

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10 Results Found

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37.

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

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38.

Mobile influence : the new power of the consumer

Martin, Chuck, 1949- author.

Format:

Books

Publication Date

2013

Excerpt:

Consumer behavior.

Available: Copies:

39.

Marketing in the age of Google : your online strategy IS your business strategy

Fox, Vanessa, 1972-

Format:

Books

Publication Date

2012

Excerpt:

, search engine activity provides amazingly useful data about customer behavior, needs, and motivations. In

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40.

Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices

Hasen, Jeff, 1958-

Format:

Books

Publication Date

2012

Excerpt:

's Effect on Mobile's Growth: Businesses, Especially Retail, Feel the Pinch -- ch. 18 Behavior Changes Seen

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41.

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

Makhanya, Nomfundo.

Format:

Manuscript

Publication Date

2012

Excerpt:

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales

Available: Copies:

42.

Socialnomics : how social media transforms the way we live and do business

Qualman, Erik, 1972-

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

media = preventative behavior -- Social media = braggadocian behavior -- Obama's success driven by

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43.

E-marketing

Strauss, Judy.

Format:

Books

Publication Date

2009

Excerpt:

behavior online -- Segmentation and targeting strategies -- Differentiation and positioning strategies

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44.

E-marketing

Strauss, Judy.

Format:

Books

Publication Date

2003

Excerpt:

-Marketing Strategy: 6. Marketing knowledge: the Purina story; 7. Consumer behavior: the Hanover story; 8. Targeting

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45.

Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here

Blackwell, Roger D.

Sample text http://catdir.loc.gov/catdir/samples/random045/2001017343.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/random053/2001017343.html
Publisher description http://catdir.loc.gov/catdir/description/random0414/2001017343.html

Format:

Books

Publication Date

2001

Excerpt:

Consumer behavior -- United States.

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46.

Internet marketing : readings and online resources

Richardson, Paul, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html

Format:

Books

Publication Date

2001

Excerpt:

-to-consumer Internet marketing -- Shopping agents and consumer behavior -- Internet marketing communications

Available: Copies:

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