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1. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Evaluation and Measurement Process: DATA -- Part V Social Media Marketing in Practice -- Case Zone -- 10 Case
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2. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- ThinkBox: Tie Strength -- Tie Strength -- Evaluation of Credibility of WOM Messages -- Motivators of WOM
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3. 
Cover image for Digital marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
media channels -- 10. Evaluation and improvement of digital channel performance -- 11. Business
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4. 
Cover image for Website optimization : an hour a day
by 
Page, Rich.
Format: 
Books
Publication Date 
2012
Excerpt: 
Web sites -- Evaluation.
Available: Copies:
5. 
Cover image for Landing page optimization : the definitive guide to testing and tuning for conversions
by 
Ash, Tim
Format: 
Books
Publication Date 
2012
Excerpt: 
Web sites -- Evaluation.
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6. 
Cover image for Wired marketing : energizing business for e-commerce
by 
Hardaker, Glenn.
Format: 
Books
Publication Date 
2001
Excerpt: 
of Internet-based business models Emerging role of syndication Model implementation and evaluation
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