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Print
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
strategy -- Create Optimal workshop voucher -- User experience design -- Balsamiq voucher -- Web
Available: Copies:
2. 
Cover image for Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
: Understanding and Honoring the Target Audience -- Where: The Channel Plan -- What: Designing the Experience
Available: Copies:
3. 
Cover image for Marketing 4.0 : moving from traditional to digital
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
ways to encourage it, and strategies for growing one customized experience at a time using powerful
Available: Copies:
4. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Consumption in Context: From Exchange to Experience -- ThinkBox: Symbolic Consumption -- The Social Context
Available: Copies:
5. 
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
by 
Rowles, Daniel.
Format: 
Books
Publication Date 
2014
Excerpt: 
: conclusions11 Social media and mobile -- User journey and value proposition -- Mobile social media experience
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
strategy -- Create Optimal workshop voucher -- User experience design -- Balsamiq voucher -- Web
Available: Copies:
7. 
Cover image for Mobile marketing : an hour a day
by 
Pasqua, Rachel.
Format: 
Books
Publication Date 
2013
Excerpt: 
-marketing campaigns. Based on 20 years of experience in the field, this reference shows how this cost
Available: Copies:
8. 
Cover image for Digital marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
customer experience -- 8. Campaign planning for digital media -- 9. Marketing communications using digital
Available: Copies:
9. 
Cover image for Website optimization : an hour a day
by 
Page, Rich.
Format: 
Books
Publication Date 
2012
Excerpt: 
's Experience -- Friday: Implement Tools and Gather and Review Visual Analysis for Insights -- Week 10 Generate
Available: Copies:
10. 
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
cohesive experiences: Introducing content strategy to design -- Deriving design from content at MOO -- Why
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11. 
Cover image for Engagement marketing : how small business wins in a socially connected world
by 
Goodman, Gail F., 1960-
Format: 
Books
Publication Date 
2012
Excerpt: 
's experience of working with thousands of small businesses for over a decade.You'll learn how to attract new
Available: Copies:
12. 
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
service in the Facebook era -- Thinking holistically about the customer experience -- Five steps to
Available: Copies:
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