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1. 
Cover image for Social information : gaining competitive and business advantage using social media tools
Social information : gaining competitive and business advantage using social media tools
by 
Brown, Scott.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social information : gaining competitive and business advantage using social media tools / Brown
Available: Copies:
2. 
Cover image for E-marketing : applications of information technology and the internet within marketing
E-marketing : applications of information technology and the internet within marketing
by 
Molenaar, Cor.
Format: 
Books
Publication Date 
2012
Excerpt: 
E-marketing : applications of information technology and the internet within marketing / Molenaar
Available: Copies:
3. 
Cover image for Digital analytics for marketing
Digital analytics for marketing
by 
Sponder, Marshall, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
, explaining how to "connect the dots" and "humanize" information to make effective marketing decisions. The
Available: Copies:
4. 
Cover image for E-commerce in South Africa
E-commerce in South Africa
E-commerce in South Africa
by 
Budree, Adheesh author.
Format: 
Books
Publication Date 
2023 2018
Excerpt: 
Information technology.
Available: Copies:
5. 
Cover image for E-commerce : business, technology, society
E-commerce : business, technology, society
by 
Laudon, Kenneth C., 1944- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Information technology.
Available: Copies:
6. 
Cover image for E-commerce : business, technology, society
E-commerce : business, technology, society
by 
Laudon, Kenneth C., 1944- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Information technology.
Available: Copies:
7. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
by 
Scott, David Meerman, author.
Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html
Format: 
Books
Publication Date 
2015
Excerpt: 
world ; delivers revised and expanded information on techniques like Inbound Marketing, Content
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8. 
Cover image for Marketing with social media : 10 easy steps to success for business
Marketing with social media : 10 easy steps to success for business
by 
Coles, Linda author.
Format: 
Books
Publication Date 
2015
Excerpt: 
success stories, plus information on the newer platforms including Vine and Instagram. Social media is a
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9. 
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Message content: Information vs. Linking Value -- Summary -- Research Directions -- Research Highlight
Available: Copies:
10. 
Cover image for Mobile marketing : an hour a day
Mobile marketing : an hour a day
by 
Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
-effective strategy can be used successfully by businesses of any size and includes detailed information on legal
Available: Copies:
11. 
Cover image for Emarketing excellence : planning and optimizing your digital marketing
Emarketing excellence : planning and optimizing your digital marketing
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
-customers -- 4.2.Motivations -- 4.3.Expectations -- 4.4.Fears and phobias -- 4.5.Online information processing
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12. 
Cover image for Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
by 
Shelton, Ted, 1966-
Format: 
Books
Publication Date 
2013
Excerpt: 
Information technology -- Management.
Available: Copies:
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