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Internet marketing research : theory and practice / Lee, Ook, 1965-
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The SAGE handbook of digital marketing / Hanlon, Annmarie, editor.
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redandyellow https://www.redandyellow.co.za/textbook/
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2018 2011
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eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
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2018
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Social media marketing / Tuten, Tracy L., 1967- author.
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Digital marketing analytics : making sense of consumer data in a digital world / Hemann, Chuck
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2015
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Social media marketing : theories & applications / Dahl, Stephan, author.
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Stokes, Rob (eMarketing specialist)
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2013 2011
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eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
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Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
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Marketing research.
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Consumers -- Research -- South Africa.
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