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1. 
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
Hopkins Medicine -- Understand the challenge and need for content strategy -- Ask tougher questions of
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2. 
Cover image for Web rules : how the Internet is changing the way consumers make choices
by 
Murphy, Tom, 1953-
Format: 
Electronic Resources
Publication Date 
2000
Excerpt: 
-- Powershopping: Service, Please! -- Finance: In Your Interest -- Powerful Medicine: Cyberdocs On Call -- That
Available: Copies:
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