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1. 
Cover image for The SAGE handbook of digital marketing
by 
Hanlon, Annmarie, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Origins and Development of Online Communities and Their Role in Marketing Research/ The Technology
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2. 
Cover image for Digital marketing analytics : making sense of consumer data in a digital world
by 
Hemann, Chuck, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop the
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
development and design -- Writing for digital -- Engage -- Customer relationship management -- Serperture
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4. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
: Subcultures and Tribes -- The Emerging Importance of Subcultures -- From Subcultures and Neo-tribes to the
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by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
development and design -- Writing for digital -- Engage -- Customer relationship management -- Serperture
Available: Copies:
6. 
Cover image for Mastering the digital marketplace : practical strategies for competitiveness in the new economy
by 
Aldrich, Douglas F.
Format: 
Books
Publication Date 
1999
Excerpt: 
development of a powerful new consumer value proposition; time value and its impact on products and services
Available: Copies:
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