by
Sponder, Marshall, author.
Format:
Books
Publication Date
2024
Excerpt:
dashboards, helping students to make sense of business measurement challenges, extract insights, and take
by
Chaffey, Dave, 1963- author.
Format:
Books
Publication Date
2023
Excerpt:
marketing students, and managers involved in digital marketing strategy and implementation. Online resources
by
Jarboe, Greg, 1949- author.
Format:
Books
Publication Date
2023
Excerpt:
on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900
by
Hanlon, Annmarie, editor.
Format:
Books
Publication Date
2022
Excerpt:
growth. It is essential reading for postgraduate students, researchers, and practitioners in a range of
by
Hanlon, Annmarie, author.
Format:
Books
Publication Date
2019
Excerpt:
marketing. The book is complemented by online resources for both instructors and students, these include
by
Dahl, Stephan, author.
Companion website http://study.sagepub.com/businessandmanagement
Format:
Books
Publication Date
2018
Excerpt:
The second edition of this popular text maintains a scholarly approach, providing students with an
by
Tuten, Tracy L., 1967- author.
Format:
Books
Publication Date
2018
Excerpt:
social media marketing textbook focuses on showing students how social media fits into the marketer
by
Laudon, Kenneth C., 1944- author.
Format:
Books
Publication Date
2018
Excerpt:
preparing students for real-life scenarios. In the Thirteenth Edition, Laudon and Traver add new existing
by
Scott, David Meerman.
Format:
Books
Publication Date
2011
Excerpt:
students -- Check me out in MySpace -- Tweet your thoughts to the world -- Social networking and personal
by
Chaffey, Dave, 1963-
Format:
Books
Publication Date
2009
Excerpt:
cutting edge companies such as Dell, eBay and Facebook, to help students to understand digital marketing
by
Gay, Richard.
Format:
Books
Publication Date
2007
Excerpt:
marketing. It is suitable for students, studying internet marketing, e-marketing, e-commerce, or e
by
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Format:
Books
Publication Date
2001
Excerpt:
services. Richardson mixes a collection of current readings to introduce the student to fundamental