Graphic design & reading : explorations of an uneasy relationship

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Title:

Author:

Swanson, Gunnar.

ISBN:

9781581150636

Publication Information:

Physical Description:

221 pages : illustrations ; 25 cm

Contents:

Foreword / Two Days in Limbo / Seen and Not Seen / Signs of Life/Spaces of Art: From Standard Brands to Integrated Circuits / Looking into Space / Reading Photographs / Visual Syntax / Surrogate Multiplicities: in Search of the Visual Voice-Over / The Crystal Goblet, or Printing Should Be Invisible / Legibility / Improving the Tool / Clarety: Drinking from the Crystal Goblet / The Object Poster: Word + Picture = Impact / The New Calligraphic Renaissance / E Pluribus Unum

Subject Term:

Graphic design (Typography)

Legibility (Printing)

Books -- Format.

Book design.

Added Author:

Swanson, Gunnar.

Electronic Access:

Publisher description http://catdir.loc.gov/catdir/enhancements/fy1401/00038993-d.html

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:VGPTA	1:GEN-BOOK	000147413	686.22 GRA	1	Searching... Unknown

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Summary

These writings discuss various kinds of established reading patterns-from magazine browsing to online reading to contemplating a one-word poster. All of these settings for graphic design, and many more, offer springboards for investigating the complex relationship between typography and content-a fascinating exploration for graphic designers, teachers, and students.