Search Results for Marketing

The marketing decision maker : from MkIS to MDSS

Pitt, Leyland F.

Format:

Books

Publication Date

1991

Excerpt:

The marketing decision maker : from MkIS to MDSS / Pitt, Leyland F.

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Information driven management concepts and themes : a toolkit for librarians

Koenig, Michael E. D.

Format:

Books

Publication Date

1998

Excerpt:

Marketing.

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Fundamentals of information systems

Stair, Ralph M., author.

Format:

Books

Publication Date

2016

Excerpt:

-- Manufacturing Management Information Systems -- Marketing Management Information Systems -- Human Resource

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Concepts in enterprise resource planning

Monk, Ellen F.

Format:

Books

Publication Date

2013

Excerpt:

Planning Systems -- ch. 3 Marketing Information Systems and the Sales Order Process -- ch. 4 Production and

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Handbook on business information systems

Gunasekaran, A.

Format:

Books

Publication Date

2010

Excerpt:

Oliveira and Guilherme Fontana -- Technology: information, business, marketing, and CRM management

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Web 2.0 : the business model

Lytras, Miltiadis D., 1973-

Format:

Books

Publication Date

2009

Excerpt:

Internet marketing.

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Management information systems

McLeod, Raymond.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009418117&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis Management information systems

Format:

Books

Publication Date

2001

Excerpt:

Information Systems -- Marketing Information Systems -- Information Resources Information Systems -- Data

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Management information systems : the manager's view

Schultheis, Robert A.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/97025011.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/97025011.html

Format:

Books

Publication Date

1998

Excerpt:

-- Strategic marketing information systems ; Sales forecasting systems ; marketing research systems ; Product

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