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1. 
Cover image for Microeconomics for MBAs : the economic way of thinking for managers
Microeconomics for MBAs : the economic way of thinking for managers
by 
McKenzie, Richard B.
Format: 
Books
Publication Date 
2010
Excerpt: 
relevant to their career goals. Maths is kept simple and the theory is illustrated with real-life scenarios
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2. 
Cover image for Against the grain : how to succeed in business by peddling heresy
Against the grain : how to succeed in business by peddling heresy
by 
Stern, Joel M.
Publisher description http://www.loc.gov/catdir/description/wiley036/2003010884.html
Table of contents http://www.loc.gov/catdir/toc/wiley031/2003010884.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Incentives -- Ch. 8. The Missionary Way of Life -- Ch. 9. Dispatches from the Sales Front -- Ch. 10. As for
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