11 Results Found Subscribe to search results
00000000000IIE
Print
1. 
Cover image for Marketing and multicultural diversity
by 
Rao, C. P.
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketing and multicultural diversity / Rao, C. P.
Available: Copies:
by 
Morris, Robin.
Format: 
Books
Publication Date 
1992
Excerpt: 
Marketing to black townships : practical guidelines / Morris, Robin.
Available: Copies:
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing the same difference : cultural and language dichotomy in advertising / Seeco, Louis
Available: Copies:
4. 
Cover image for Market segmentation : conceptual and methodological foundations
by 
Wedel, Michel.
Format: 
Books
Publication Date 
2000
Excerpt: 
International series in quantitative marketing
Available: Copies:
5. 
Cover image for Lifestyle market segmentation
by 
Cahill, Dennis J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Haworth series in segmented, targeted, and customized marketing.
Available: Copies:
6. 
Cover image for Segmentation, revenue management, and pricing analytics
by 
Bodea, Tudor, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
profit through capacity allocation and pricing. Whereas most marketing textbooks cover more traditional
Available: Copies:
by 
Schiffman, Leon G. Consumer behaviour 4th ed.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing.
Available: Copies:
8. 
Cover image for The long tail : how endless choice is creating unlimited demand
by 
Anderson, Chris, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Marketing.
Available: Copies:
9. 
Cover image for Culture and positioning as determinants of strategy : personality and the business organization
by 
Ellson, Tony, 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
Communication in marketing.
Available: Copies:
10. 
Cover image for Renovate before you innovate : why doing the new thing might not be the right thing
by 
Zyman, Sergio.
Format: 
Books
Publication Date 
2004
Excerpt: 
"Applying Zyman's years of experience as the chief marketing officer of the Coca-Cola Company and
Available: Copies:
11. 
Cover image for Hospitality sales and advertising
by 
Abbey, James R.
Format: 
Books
Publication Date 
1998
Excerpt: 
Hospitality industry -- Marketing.
Available: Copies:
Limit Search Results
Access Level
Format
Item Category 1
Material Type
Language
Shelf Location
Item Available
Advanced Search Location