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00IIE
Print
1. 
Cover image for Lovemarks : the future beyond brands
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2005
Excerpt: 
Brand name products -- Forecasting.
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2. 
Cover image for Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1995
Excerpt: 
information, forecasting and organizing for marketing planning -- 12. Implementation issues in marketing
Available: Copies:
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