by
Babin, Barry J., author.
Format:
Books
Publication Date
2016
Excerpt:
. Secondary data research in a digital age -- 7. Survey research -- 8. Observation -- 9. Conducting marketing
by
Hair, Joseph F.
Format:
Books
Publication Date
2000
Excerpt:
. Exploratory designs: in-depth interviews and focus groups -- Ch. 9. Descriptive research designs: survey
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