Search Results for Attitude.

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Cover image for To analyse the perceived attitude of Bankmed medical scheme members, age 18-30 years, towards the medical aid within the framework of the Censydiam model

To analyse the perceived attitude of Bankmed medical scheme members, age 18-30 years, towards the medical aid within the framework of the Censydiam model

Bam, Michelle.

Format:

Computer file

Publication Date

2015

Excerpt:

To analyse the perceived attitude of Bankmed medical scheme members, age 18-30 years, towards the

Available: Copies:

Essentials of marketing research.

Babin, Barry J., author.

Format:

Books

Publication Date

2016

Excerpt:

experiments -- Part III: MEASUREMENT -- 10. Measurement and attitude scaling -- 11. Questionnaire design

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Marketing research

Aaker, David A., author.

Format:

Books

Publication Date

2013

Excerpt:

Respondents: Survey, Methods -- CHAPTER 11 Attitude Measurement -- CHAPTER 12 Designing the Questionnaire

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Leading edge marketing research : 21st-century tools and practices

Kaden, Robert J.

Format:

Books

Publication Date

2012

Excerpt:

for Marketers / Diane Schmalensee, A. Dawn Lesh -- 3: Combining Data Mines and Attitude Research

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Marketing research essentials.

McDaniel, Carl, Jr., 1941-

Format:

Books

Publication Date

2010

Excerpt:

collection : experimentation and test markets -- 9.The concept of measurement and attitude scales -- 10

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Marketing research : a practical approach for the new Millennium

Hair, Joseph F.

Format:

Books

Publication Date

2000

Excerpt:

. Attitude scale measurements used in survey research -- Ch. 14. Questionaire design and issues -- Part IV

Available: Copies:

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