Search Results for Consumer behavior.

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Consumer behavior

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior / Blackwell, Roger D.

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Consumer behavior

Blackwell, Roger D.

Format:

Books

Publication Date

2001

Excerpt:

Consumer behavior / Blackwell, Roger D.

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Consumer behavior : a strategic approach

Assael, Henry.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior : a strategic approach / Assael, Henry.

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Consumer behavior and the practice of marketing

Runyon, Kenneth E.

Format:

Books

Publication Date

1980

Excerpt:

Consumer behavior and the practice of marketing / Runyon, Kenneth E.

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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research

Bearden, William O., 1945-. Handbook of marketing scales.

Format:

Books

Publication Date

2011

Excerpt:

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /

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Why people buy things they don't need : understanding and predicting consumer behavior

Danziger, Pamela N.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html

Format:

Books

Publication Date

2004

Excerpt:

Why people buy things they don't need : understanding and predicting consumer behavior / Danziger

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Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Makhafola, Kelebogile.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumer behavior.

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Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

Mujeer, A. Qasim.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumer behavior.

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The eye of the driver : an analysis of what men and women see in luxury cars

Pougnet, Jacqueline.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumer behavior.

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10.

The essentials of marketing research

Silver, Lawrence S., 1948-

Format:

Books

Publication Date

2013

Excerpt:

Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior

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11.

Product innovation toolbox : a field guide to consumer understanding and research

Beckley, Jacqueline H.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior.

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12.

Why we buy : the science of shopping

Underhill, Paco.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html

Format:

Books

Publication Date

2009

Excerpt:

Consumer behavior.

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