Search Results for Consumer research.

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Consumer market research handbook

Worcester, Robert M.

Format:

Books

Publication Date

1988 1986

Excerpt:

Consumer market research handbook / Worcester, Robert M.

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Consumer market research handbook

Worcester, Robert M.

Format:

Books

Publication Date

1986

Excerpt:

Consumer market research handbook / Worcester, Robert M.

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Qualitative consumer & marketing research

Belk, Russell W., author.

Format:

Books

Publication Date

2013

Excerpt:

Qualitative consumer & marketing research / Belk, Russell W., author.

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Product innovation toolbox : a field guide to consumer understanding and research

Beckley, Jacqueline H.

Format:

Books

Publication Date

2012

Excerpt:

Product innovation toolbox : a field guide to consumer understanding and research / Beckley

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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research

Bearden, William O., 1945-. Handbook of marketing scales.

Format:

Books

Publication Date

2011

Excerpt:

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /

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Consumer insight : how to use data and market research to get closer to your customer

Stone, Merlin, 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004014622.html

Format:

Books

Publication Date

2004

Excerpt:

Consumer insight : how to use data and market research to get closer to your customer / Stone

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Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Makhafola, Kelebogile.

Format:

Manuscript

Publication Date

2015

Excerpt:

consumers have with product brands / Makhafola, Kelebogile.

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Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

Mujeer, A. Qasim.

Format:

Manuscript

Publication Date

2014

Excerpt:

Marketing research.

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Is game simulation adding value towards brand management and leadership in adolescents?

Digue, Sarah-Ann.

Format:

Manuscript

Publication Date

2014

Excerpt:

Marketing research.

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10.

The eye of the driver : an analysis of what men and women see in luxury cars

Pougnet, Jacqueline.

Format:

Manuscript

Publication Date

2014

Excerpt:

Marketing research.

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11.

The essentials of marketing research

Silver, Lawrence S., 1948-

Format:

Books

Publication Date

2013

Excerpt:

The essentials of marketing research / Silver, Lawrence S., 1948-

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12.

Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decade

Yuter, Gina.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers -- Research.

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