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000IIE
Print
1. 
Cover image for Essentials of marketing research : putting research into practice
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2014
Excerpt: 
Objectives -- Introduction -- Goals of Reports and Presentations -- Effectively Communicate Findings
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2. 
Cover image for Social media metrics : how to measure and optimize your marketing investment
by 
Sterne, Jim, 1955-
Format: 
Books
Publication Date 
2010
Excerpt: 
Getting focused : identifying goals -- Getting attention : reaching your audience -- Getting
Available: Copies:
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