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49. 
Cover image for Leading edge marketing research : 21st-century tools and practices
Leading edge marketing research : 21st-century tools and practices
by 
Kaden, Robert J.
Format: 
Books
Publication Date 
2012
Excerpt: 
, Mark Spence -- Part 4: Customer Motivation -- 12: Understanding Consumer Emotions: How Market Research
Available: Copies:
50. 
Cover image for Consumer behavior : a strategic approach
Consumer behavior : a strategic approach
by 
Assael, Henry.
Format: 
Books
Publication Date 
2004
Excerpt: 
Motivation research (Marketing)
Available: Copies:
51. 
Cover image for Consumer behavior and the practice of marketing
Consumer behavior and the practice of marketing
Consumer behavior and the practice of marketing
by 
Runyon, Kenneth E.
Format: 
Books
Publication Date 
1980
Excerpt: 
Motivation research (Marketing)
Available: Copies:
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