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Cover image for The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
by 
Poynter, Ray.
Cover image http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg
Format: 
Books
Publication Date 
2010
Excerpt: 
The handbook of online and social media research : tools and techniques for market researchers /
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2. 
Cover image for Marketing research essentials.
Marketing research essentials.
Marketing research essentials.
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2010
Excerpt: 
research process -- 3. Secondary data and databases -- 4. Qualitative research -- 5. Traditional survey
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