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1. 
Cover image for An introduction to market and social research : planning and using research tools and techniques
by 
Adams, Karen.
Format: 
Books
Publication Date 
2006
Excerpt: 
An introduction to market and social research : planning and using research tools and techniques /
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2. 
Cover image for Marketing research : a practical approach
by 
Kolb, Bonita M.
Format: 
Electronic Resources
Publication Date 
2008
Excerpt: 
Marketing Research; 7 Choosing Participants for Qualitative Research; 8 Planning and Conducting Focus Groups
Available: Copies:
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