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1. 
Cover image for Essentials of marketing research : putting research into practice
Essentials of marketing research : putting research into practice
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2014
Excerpt: 
Research Studies -- Ethics and the RFP -- Ethics and the Research Proposal -- Ethics and the Research
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2. 
Cover image for The essentials of marketing research
The essentials of marketing research
by 
Silver, Lawrence S., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
; Statistical analysis and Marketing research ethics. With learning objectives at the beginning of each chapter
Available: Copies:
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