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000IIE
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1. 
Cover image for Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2007
Excerpt: 
market audit -- Completing the marketing audit: 2. the product audit -- Setting marketing objectives and
Available: Copies:
2. 
Cover image for Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1999
Excerpt: 
customer and market audit -- 5. Completing the marketing audit : the product audit -- 6. Setting marketing
Available: Copies:
3. 
Cover image for Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1995
Excerpt: 
customer and market audit -- 5. Completing the marketing audit: 2 The product audit -- 6. Setting marketing
Available: Copies:
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