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1. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Principles of marketing / Kotler, Philip, author.
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2. 
Cover image for Marketing
Marketing
Marketing
by 
Lamb, Charles W., author
Format: 
Books
Publication Date 
2024
Excerpt: 
Elliott, Roger (Associate professor), author.
Available: Copies:
3. 
Cover image for Digital marketing
Digital marketing
by 
Sachdev, Raj, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Digital marketing / Sachdev, Raj, author.
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4. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Meintjes, Corné, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Principles of marketing / Meintjes, Corné, author.
Available: Copies:
5. 
Cover image for Marketing communications
Marketing communications
by 
Egan, John, 1952- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Marketing communications / Egan, John, 1952- author.
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6. 
Cover image for Strategic marketing : creating competitive advantage.
Strategic marketing : creating competitive advantage.
by 
West, Douglas C., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Strategic marketing : creating competitive advantage. West, Douglas C., author.
Available: Copies:
7. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Principles of marketing / Kotler, Philip, author.
Available: Copies:
8. 
Cover image for Principles of strategic communication
Principles of strategic communication
by 
Holtzhausen, Derina Rhoda, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Principles of strategic communication / Holtzhausen, Derina Rhoda, author.
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9. 
Cover image for Marketing 5.0 : technology for humanity
Marketing 5.0 : technology for humanity
by 
Kotler, Philip, author.
https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2021
Excerpt: 
Marketing 5.0 : technology for humanity / Kotler, Philip, author.
Available: Copies:
10. 
Cover image for Strategic social marketing : for behaviour & social change
Strategic social marketing : for behaviour & social change
by 
French, Jeff, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Strategic social marketing : for behaviour & social change / French, Jeff, author.
Available: Copies:
11. 
Cover image for The content marketing handbook : how to double the results of your marketing campaigns
The content marketing handbook : how to double the results of your marketing campaigns
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Bly, Robert W., author.
Available: Copies:
12. 
Cover image for Strategic brand management
Strategic brand management
by 
Chernev, Alexander, author
Format: 
Books
Publication Date 
2020
Excerpt: 
Strategic brand management / Chernev, Alexander, author
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McDaniel, Carl, Jr., 1941- author.
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