IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
6 Results Found Subscribe to search results
000000IIE
Print
1. 
Cover image for Contemporary retail and marketing case studies
Contemporary retail and marketing case studies
by 
Van Heerden, Neels, 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
executives, the collection provides a unique "inside" perspective on issues that challenge the local business
Available: Copies:
3. 
Cover image for Contemporary marketing 2005
Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
. Market segmentation, targeting and positioning -- 9. Consumer behavior -- 10. Business-to-business (B2B
Available: Copies:
4. 
Cover image for Supply chains, markets and power : mapping buyer and supplier power regimes
Supply chains, markets and power : mapping buyer and supplier power regimes
by 
Cox, Andrew W.
Format: 
Books
Publication Date 
2002
Excerpt: 
Business logistics.
Available: Copies:
5. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
Available: Copies:
6. 
Cover image for Services marketing
Services marketing
by 
Lovelock, Christopher H.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007918806&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1996
Excerpt: 
-- Federal Express: Business Logistics Services -- BT: Telephone Account Management -- Marriott's Rancho Las
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location