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1. 
Cover image for Contemporary retail and marketing case studies
by 
Van Heerden, Neels, 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
Contemporary retail and marketing case studies / Van Heerden, Neels, 1957-
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2. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
data analytics, paid media, mobile media, influencer marketing, and B2B media - New mini-case studies
Available: Copies:
3. 
Cover image for Strategic marketing : theory and application for competitive advantage
by 
Venter, Peet, 1964-
Format: 
Books
Publication Date 
2020
Excerpt: 
African setting through case studies.
Available: Copies:
by 
Klopper, H. B., 1974- editor.
Format: 
Books
Publication Date 
2016
Excerpt: 
Marketing -- South Africa -- Case studies.
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6. 
Cover image for Applied marketing cases
by 
Drotsky, Antonie.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Case studies.
Available: Copies:
7. 
Cover image for Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Management -- Case studies.
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8. 
Cover image for How to sell to retail : the secrets of getting your product to market
by 
Rayner, Clare.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Introduction -- Defining your ideal customer -- Knowing your customer - case studies -- Reaching the end user
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9. 
Cover image for Principles and practice of marketing
by 
Jobber, David, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Europe -- Case studies.
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10. 
Cover image for Marketing : a critical textbook
by 
Ellis, Nick.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing -- Case studies.
Available: Copies:
11. 
Cover image for Campaign communication and political marketing
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
intenational case studies including the campaigns of Barack Obama and Nicolas Sarkozy. Analyses the impact of
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12. 
Cover image for The marketing firm : economic psychology of corporate behaviour
by 
Vella, Kevin J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing -- Case studies.
Available: Copies:
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