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Marketing : creating and keeping customers in an e-commerce world

Zikmund, William G.

Format:

Books

Publication Date

2001

Excerpt:

Marketing : creating and keeping customers in an e-commerce world / Zikmund, William G.

Available: Copies:

Electronic commerce : strategies and models for business-to-business trading

Timmers, Paul.

Table of contents http://catdir.loc.gov/catdir/toc/onix03/99037219.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/99037219.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/99037219.html

Format:

Books

Publication Date

1999

Excerpt:

Electronic commerce : strategies and models for business-to-business trading / Timmers, Paul.

Available: Copies:

Digital marketing

Sachdev, Raj, author.

Format:

Books

Publication Date

2024

Excerpt:

Electronic commerce -- Management.

Available: Copies:

Designing brand identity : an essential guide for the whole branding team

Wheeler, Alina.

E-book - Full text from Dawsonera. To print, you will need to select one page at a time
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9781118418741
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2012020851-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1212/2012020851-d.html

Format:

Books

Publication Date

2013

Excerpt:

Merken (commercie)

Available: Copies:

Manager's guide to online marketing

Weaver, Jason D.

Format:

Books

Publication Date

2013

Excerpt:

Electronic commerce.

Available: Copies:

Business marketing face to face : the theory and practice of B2B

Fill, Chris.

Format:

Books

Publication Date

2012

Excerpt:

Electronic commerce.

Available: Copies:

Hospitality and travel marketing

Morrison, Alastair M.

Format:

Books

Publication Date

2010

Excerpt:

trends in the field, including Internet marketing and e-commerce, loyalty marketing, brand extension

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Consumer behavior & marketing strategy

Peter, J. Paul.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

commerce, and channel strategy.

Available: Copies:

Marketing communications : a brand narrative approach

Dahlén, Micael.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Merken (commercie)

Available: Copies:

10.

Internet marketing : strategy, implementation and practice

Chaffey, Dave, 1963-

Format:

Books

Publication Date

2009

Excerpt:

E-commerce.

Available: Copies:

11.

The long tail : how endless choice is creating unlimited demand

Anderson, Chris, 1961-

Format:

Books

Publication Date

2007

Excerpt:

Commerce électronique.

Available: Copies:

12.

The art of digital branding

Cocoran, Ian.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html

Format:

Books

Publication Date

2007

Excerpt:

Electronic commerce.

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