Search Results for Europe.

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11 Results Found

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Advertising media planning : a brand management approach

Kelley, Larry D., 1955- author.

Format:

Books

Publication Date

2023

Excerpt:

and innovation-focused call-out boxes throughout, showcasing media examples from Europe, the USA and

Available: Copies:

Principles and practice of marketing

Jobber, David, 1947-

Format:

Books

Publication Date

2013

Excerpt:

Marketing -- Europe -- Case studies.

Available: Copies:

Hospitality and travel marketing

Morrison, Alastair M.

Format:

Books

Publication Date

2010

Excerpt:

USA, Canada, Europe, Asia, and Australia. Hospitality and Travel Marketing reflects all of the latest

Available: Copies:

Principles and practice of marketing

Jobber, David, 1947-

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Europe -- Case studies.

Available: Copies:

Internet marketing : strategy, implementation and practice

Chaffey, Dave, 1963-

Format:

Books

Publication Date

2009

Excerpt:

Europe's top thinkers in this area, Internet Marketing links marketing theory with case studies on

Available: Copies:

Principles and practice of marketing

Jobber, David, 1947-

Format:

Books

Publication Date

2004 2003

Excerpt:

Marketing -- Europe -- Case studies.

Available: Copies:

Destination branding : creating the unique destination proposition

Morgan, Nigel.

Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043952.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043952.html

Format:

Books

Publication Date

2002

Excerpt:

practitioners and academics international case studies, including Wales, Australia, New Zealand, Eastern Europe

Available: Copies:

Marketing in travel and tourism

Middleton, Victor T. C.

MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html

Format:

Books

Publication Date

2001

Excerpt:

marketing strategy for a pioneering micro-business -- RCI Europe: marketing for a timeshare exchange company.

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Consumer behaviour and marketing strategy

Peter, J. Paul.

Format:

Books

Publication Date

1999

Excerpt:

Consumer behavior -- Europe.

Available: Copies:

10.

Marketing management and strategy

Doyle, Peter, 1943-2003.

Format:

Books

Publication Date

1998

Excerpt:

Prentice Hall Europe,

Available: Copies:

11.

Marketing management : a European perspective

Norgan, Susan.

Format:

Books

Publication Date

1994

Excerpt:

Marketing -- Europe -- Management.

Available: Copies:

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