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1. 
Cover image for Marketing 5.0 : technology for humanity
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
customer behavior, such as Whatever-Whenever-Wherever (WWW) and the differences between Generations X, Y, Z
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by 
Johnson, Lisa, 1967-
Format: 
Books
Publication Date 
2006
Excerpt: 
Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers / Johnson, Lisa
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3. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Format: 
Books
Publication Date 
2005
Excerpt: 
Trillion-dollar moms : marketing to a new generation of mothers / Bailey, Maria T.
Available: Copies:
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