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1. 
Cover image for Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method
Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method
Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO method
by 
Canalichio, Pete, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
: beyond where they've been -- Addictive : growing to love -- Storied : the power of heritage in a world of
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2. 
Cover image for Handbook on place branding and marketing
Handbook on place branding and marketing
by 
Campelo, Adriana, editor.
Format: 
Regular print
Publication Date 
2017
Excerpt: 
”: Tourists’ destination brand love / Kathryn Swanson, Dominic Medway, and Gary Warnaby -- 7. Programmatic
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3. 
Cover image for Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
African communities -- Love and affection in black African communities -- Deaths, funerals and society
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4. 
Cover image for All you need is a good idea! : how to create marketing messages that actually get results
All you need is a good idea! : how to create marketing messages that actually get results
by 
Heyman, Jay H., 1939-
Publisher description http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
't Fall In Love -- Case History: Vaseline Petroleum Jelly -- Case History: Anacin -- 14. Whats In A Name
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