29 Results Found
000000000000IIE
1.
by
Lamb, Charles W., author.
Format:
Books
Publication Date
2017
Excerpt:
and targeting markets -- Marketing Research -- Part 3: Product decisions -- Product concepts
2.
by
George, Richard, 1968- author.
Format:
Books
Publication Date
2014
Excerpt:
marketing environment -- 4. Tourism marketing planning -- 5. Tourism marketing research -- PART 3. Analysing
3.
by
McDonald, Malcolm.
Format:
Books
Publication Date
2013
Excerpt:
segmentation ; International market segmentation -- Understanding markets. Marketing information and research
4.
by
Cravens, David W.
Format:
Books
Publication Date
2013
Excerpt:
marketing marketing strategy market market research market analysis development cases
5.
by
Baines, Paul, 1973-
Format:
Books
Publication Date
2011
Excerpt:
Management -- 5. Marketing Strategy -- 6. Market Segmentation and Positioning -- 7. International Market
6.
by
Morrison, Alastair M.
Format:
Books
Publication Date
2010
Excerpt:
Research -- 7. Marketing Strategy: Market Segmentation and Trends -- 8. Marketing Strategy: Strategies
7.
by
Cant, M. C. (Michael Colin), 1957-
Format:
Books
Publication Date
2010
Excerpt:
behaviour -- Market segmentation, targeting and positioning -- Integrated marketing -- Marketing planning
8.
by
Schiffman, Leon G.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2010
Excerpt:
Motivation research (Marketing)
9.
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
-- Global markets and marketing -- Identifying and selecting markets. Consumer markets and buying behavior
10.
by
Bradley, Nigel, 1958-
Format:
Books
Publication Date
2007 2006
Excerpt:
Marketing research : tools & techniques / Bradley, Nigel, 1958-
11.
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
, & Loyalty -- Chapter 6 -- Analyzing Consumer Markets -- Chapter 7 -- Analyzing Business Markets -- Chapter 8
12.
by
Jobber, David, 1947-
Format:
Books
Publication Date
2006
Excerpt:
behaviour. -- 4. Marketing research and information systems. -- 5. Market segmentation, targeting and
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