Search Results for Motivations.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2011

Excerpt:

Motivation research (Marketing)

Available: Copies:

Consumer behavior

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Motivation research (Marketing)

Available: Copies:

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2008

Excerpt:

Motivation research (Marketing)

Available: Copies:

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2005

Excerpt:

Motivation research (Marketing)

Available: Copies:

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/onix07/2001026190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley036/2001026190.html

Format:

Books

Publication Date

2001

Excerpt:

Scope of Customer Analysis -- Segmentation -- Customer Motivations -- Unmet Needs -- Competitor Analysis

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Marketing in travel and tourism

Middleton, Victor T. C.

MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html

Format:

Books

Publication Date

2001

Excerpt:

: individual motivations and buyer behaviour -- Understanding the Marketing Mix in Travel and Tourism

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Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html

Format:

Books

Publication Date

1998

Excerpt:

Analysis -- External Analysis -- The Scope of Customer Analysis -- Segmentation -- Customer Motivations

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Consumer behavior and marketing action

Assael, Henry.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht004238592.PDF
Inhaltsverzeichnis Consumer behavior and marketing action

Format:

Books

Publication Date

1992

Excerpt:

Motivation research (Marketing) -- Examinations, questions, etc.

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