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Cover image for Principles of marketing

Principles of marketing

Principles of marketing

by

Kotler, Philip.

Format:

Books

Publication Date

2016

Excerpt:

Pearson Education Limited,

Available: Copies:

2.

Cover image for Principles of marketing

Principles of marketing

Principles of marketing

by

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

Pearson Education,

Available: Copies:

3.

Cover image for Key marketing metrics : the 50+ metrics every manager needs to know

Key marketing metrics : the 50+ metrics every manager needs to know

Key marketing metrics : the 50+ metrics every manager needs to know

by

Farris, Paul W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf

Format:

Books

Publication Date

2009

Excerpt:

Pearson Education,

Available: Copies:

4.

Cover image for Consumer behaviour

Consumer behaviour

Consumer behaviour

by

Schiffman, Leon G.

Format:

Books

Publication Date

2008

Excerpt:

Pearson Education Australia,

Available: Copies:

5.

Cover image for Consumer behaviour

Consumer behaviour

Consumer behaviour

by

Schiffman, Leon G.

Format:

Books

Publication Date

2005

Excerpt:

Pearson Education Australia,

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