by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
-- Media Communication Strategy and Tactics -- Learning the Language of Media Planning -- Learning about
by
Parumasur, Sanjana Brijball.
Format:
Books
Publication Date
2012
Excerpt:
-- Culture and subculture -- Reference groups and social class -- Personal characteristics -- Customer
by
Peter, J. Paul.
Format:
Books
Publication Date
2010
Excerpt:
-- Conditioning and learning processes -- Influencing consumer behaviors -- Introduction to the environment
by
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format:
Electronic Resources
Publication Date
2007
Excerpt:
Changing American Society: Values -- The Changing American Society: Demographics and Social Stratification
by
Peter, J. Paul.
Table of contents http://www.loc.gov/catdir/toc/mh041/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html
Format:
Books
Publication Date
2005
Excerpt:
. Introduction to the environment -- 12. Cultural and cross-cultural influences -- 13. Subculture and social
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