IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
38 Results Found Subscribe to search results
000000000000IIE
Print
1. 
Cover image for Strategic social marketing : for behaviour & social change
Strategic social marketing : for behaviour & social change
by 
French, Jeff, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Strategic social marketing : for behaviour & social change / French, Jeff, author.
Available: Copies:
2. 
Cover image for The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing
The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing
by 
Safko, Lon.
Format: 
Books
Publication Date 
2013
Excerpt: 
The fusion marketing bible : fuse traditional media, social media, and digital media to maximize
Available: Copies:
3. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Principles of marketing / Kotler, Philip, author.
Available: Copies:
4. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Principles of marketing / Kotler, Philip, author.
Available: Copies:
5. 
Cover image for Marketing 5.0 : technology for humanity
Marketing 5.0 : technology for humanity
by 
Kotler, Philip, author.
https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2021
Excerpt: 
Marketing 5.0 : technology for humanity / Kotler, Philip, author.
Available: Copies:
6. 
Cover image for Marketing
Marketing
by 
Lamb, Charles W., author
Format: 
Books
Publication Date 
2019
Excerpt: 
Marketing / Lamb, Charles W., author
Available: Copies:
7. 
Cover image for MKTG 10
MKTG 10
by 
Lamb, Charles W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing 10
Available: Copies:
8. 
Cover image for Advertising media planning : a brand management approach
Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
Marketing.
Available: Copies:
9. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Principles of marketing / Kotler, Philip (Philip J.), 1931-
Available: Copies:
10. 
Cover image for Social media explained : untangling the world's most misunderstood business trend
Social media explained : untangling the world's most misunderstood business trend
by 
Schaefer, Mark W.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media explained : untangling the world's most misunderstood business trend / Schaefer, Mark
Available: Copies:
11. 
Cover image for Marketing
Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
Marketing / Grewal, Dhruv.
Available: Copies:
12. 
Cover image for Nontraditional media in marketing and advertising
Nontraditional media in marketing and advertising
by 
Blakeman, Robyn, 1958-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025896283&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2014
Excerpt: 
Nontraditional media in marketing and advertising / Blakeman, Robyn, 1958-
Available: Copies:
Limit Search Results
Access Level
Author
Armstrong, Gary (Gary M.)
(4)
Kotler, Philip.
(4)
Kotler, Philip, author.
(3)
Armstrong, Gary (Gary M.), author.
(2)
Czinkota, Michael R.
(2)
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Consumer behavior.
(6)
Verbraucherverhalten.
(4)
Internet.
(3)
Marketing research.
(3)
Social media.
(3)
Item Available
Advanced Search Location