by
Livesey, Frank.
Format:
Books
Publication Date
1986
Excerpt:
Economics : an introduction for students of business and marketing / Livesey, Frank.
by
Zeithaml, Valarie A.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html
Format:
Books
Publication Date
2024 2013
Excerpt:
introduces students to entirely new topics that include management and measurement of service quality
by
Meintjes, Corné, author.
Format:
Books
Publication Date
2023
Excerpt:
marketing skills development, which ensures that students are equipped with real skills that can be used in
by
Kelley, Larry D., 1955- author.
Format:
Books
Publication Date
2023
Excerpt:
students studying Media Planning, Advertising Management, Integrated Marketing Communication and Brand
by
Holtzhausen, Derina Rhoda, author.
Format:
Books
Publication Date
2021
Excerpt:
communication practice. Principles of Strategic Communication is ideal as a core text for undergraduate students
by
Klopper, H. B., 1974- editor.
Format:
Books
Publication Date
2016
Excerpt:
important points. [The book] is aimed at undergraduate and postgraduate students of marketing"--Back cover.
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
-to-read style and logical format make it ideal for classroom adoption, and students will benefit from the down
by
Lamb, Charles W., author.
Format:
Books
Publication Date
2015
Excerpt:
communication. This new edition is written in a more accessible way to assist students to grasp new concepts
by
Kapoor, Neeru.
Format:
Books
Publication Date
2014
Excerpt:
This book has been written with the objectives of providing students with the latest information on
by
Blakeman, Robyn, 1958-
Format:
Books
Publication Date
2014
Excerpt:
marketing campaigns. ; Critical thinking questions and exercises are provided to guide students in their own
by
Van Heerden, Neels, 1957-
Format:
Books
Publication Date
2013
Excerpt:
business in South Africa. It offers undergraduate students a practical view of marketing and management
by
Schindler, Robert (Robert M.)
Format:
Books
Publication Date
2012
Excerpt:
anxieties of students with an intuitive approach to understanding basic pricing concepts, and presents
Limit Search Results
Narrowed by: